For those who haven’t heard the fabulous “POPVOX song”, a warning: it WILL get stuck in your head. (in a good way!)
GREAT Example of Advocacy Done Right: NJ Center for Tourette Syndrome
Every now and then, I see an example of an advocacy campaign that hits it out of the park. Frequently they are not the largest or most well-funded. In some cases, the effort is not even led by the national organization — sometimes a motivated local chapter takes the lead and has considerable impact in its own right.
This press release from the New Jersey Center for Tourette’s Syndrome summarizes what struck me as a campaign by a state level organization that got a whole lot right.

1) Outreach from a constituent. The New Jersey Center found individuals within the Member’s district to be the spokesperson on the issue
2) A compelling personal story. There is no better way to convince a staffer or legislator of the importance of your issue than to introduce them to someone who is personally affected.
3) In-person visit to the Member’s office - Visits to the district office are helpful. When possible, a fly-in to the Washington office can also be extremely effective. In many cases the Washington visit by a constituent will give an opportunity for face-time with the Member and the staffer who handles the issue and can make recommendations.
4) Sharing the facts. - Even with the compelling personal story, the facts are crucial. Explain costs, how many are impacted, economic impacts, etc. This is best done in a ONE-pager. (And we hope you will share your organization’s position on the bill on POPVOX.)
5) A concrete ask - “Please co-sponsor this bill.” - You can have the greatest story in the world.. but if you go to Washington without an “ask”, it was probably a wasted trip. The most common asks are that a Member take one of several actions:
—> Introduce a bill
—> Become an “original cosponsor” of a bill that will soon be introduced
—> Co-sponsor a bill that has already been introduced
—> “SIgn-on” to a letter to the Administration, Leadership, a Committee Chairman/woman
6) A rallying call. The outreach from the NJCTR provided others with a way to get involved : “To register your support for H.R. 3760, please visit www.popvox.com/bills/us/112/hr3760.”
7) A thank-you. One of the most effective aspects of this press release is that it praises the Member for his support. Very often advocacy campaigns focus on the ask (and hammering people who disagree) without much thought to what comes after. A thank you says “I noticed”, “I’m paying attention” (and, quite frankly, that “I will remember this when I go to vote in November.”
S. 570: Prohibiting DOJ from tracking multiple rifle purchases via @POPVOX
Testing out a new share feature that allows people to share directly from POPVOX to Tumblr…. (cool)
Just signed up for updates about the Code for America Incubator — helping make startups that matter. Check it out!
Source: codeforamerica.org
InTheCapital: In Toxic Political Atmosphere, PopVox is Hitting It's Stride
We’re grateful for the great coverage from InTheCapital. (Awesome new DC startup blog.)
By Charlie Warzel / @cwarzel
Marci Harris and PopVox couldn’t have chosen a better time to get involved with Congress. Seriously.
In case you haven’t been watching the bizarre kabuki going on between lawmakers and the rest of the world, we’ll fill you in real quick: According to the…
Source: inthecapital
Weigh in on the OPEN Act (SOPA Alternative)
Today at CES, Senator Ron Wyden and Representative Daryll Issa will discuss their SOPA alternative, S. 2029, the OPEN Act (the Online Protection and Enforcement of Digital Trade Act).
Weigh in on this legislation with POPVOX: https://www.popvox.com/bills/us/112/s2029
Note: POPVOX is neutral. Highlighting a bill does not constitute endorsement.
Every four years, as Iowa readies to be the first state in the nation to vote in the presidential primary, discussions arise: How well does Iowa represent the nation? In honor of the upcoming Iowa Caucuses, POPVOX gives you a peek of the bills that moved Iowans to contact Congress in 2011. At least comparing responses from Iowans on POPVOX to nation-wide totals, it appears that throughout 2011, the messages going into Congress from Iowa were very similar to those of the nation as a whole.
What you told Congress in 2011: Top 50 Bills
Source: popvox.com
About the viral email… REAL bills about reforming Congress (Please pass the potatoes...)
‘Tis the season for families, big dinners and political discussions! Finally, a chance to discuss all of those forwarded emails in person — over egg nog or latkes or football.
We at POPVOX send our best wishes for your celebrations. Here’s a little present from our team: breaking down the “most asked about” forwarded email of the year, the “Congressional Reform Amendment.” We hope it spices up your holiday discussions… and please, if your relatives start discussing something pending in Congress — tell them about POPVOX!


